Achieving Growth
Why TCA Exists
At the core of everything we do is one belief:
Most executives were never taught how the job search actually works—especially in today’s highly nuanced, risk-averse market where the rules have fundamentally changed.
Today’s executive job market is quiet, crowded, and cautious.
Most searches don’t break down because the executive isn’t capable. They break down because executives are not trained to market, align, or position themselves for how decisions are actually made.
Strong leaders assume their experience will speak for itself.
It doesn’t.
In this market, opportunity goes to executives who understand how to translate their value into a clear, credible narrative—one that aligns with what the buyer needs, fears, and is willing to bet on.
Experience doesn’t speak for itself anymore.
Only positioning does.
TCA Branding Solutions exists to close that gap.
Signature Programs
Signature Brand, Visibility & Coaching Programs
Designed to support today’s executive pursuits—where clarity, credibility, and strategic visibility matter more than volume or noise.
The 5-Week* Executive
Brand Sprint
Brand & Job Search Strategy
We create the foundational assets of your search—resume, LinkedIn, and value proposition—then align them to a personalized strategy that makes your value clear to decision-makers and drives interview traction.
What’s included?
-
Brand & Story Clarity
-
Branded Resume
-
Executive/Networking Bio
-
LinkedIn Profile
-
Value Proposition Letter
-
Job Search Playbooks
-
1:1 Live Strategy Sessions
Investment:
Aspiring: USD $1,700
Mid-Sr. Level: USD $2,500
Board: USD $2,500
Executive: $2,500
Delivery Time:
5-8 Weeks
*This program can be fast-tracked to get you market-ready in just 5 weeks, or extended up to 3 months to fit your schedule
The 3-Month Accelerator
Advantage
Brand, Strategy, & LinkedIn Thought Leadership
Everything included in the Executive Brand Sprint—plus deeper strategic support and coaching focused on hyper-tailored positioning, hidden-market access, and thought leadership designed to attract the right opportunities.
This is our most popular program for executives heading into the market today. See below for more details on this highly immersive partnership program.
What’s included?
-
Everything from the Executive Brand Sprint
-
Tailoring & Strategic Support for Complex Searches
-
Job Search Playbooks
-
1:1 GTM Consultation
-
Job Search Roadmap
-
1:1 Live Strategy Sessions
Investment:
Corporate Unicorns +
Executive/CXO USD $3,500
Delivery Time:
3-Month Support
The Play to Win
Advantage
Fully Customized,
End-to-End Engagement
for Executives in
Complex Searches
This is our most comprehensive, high-touch engagement—designed for executives who understand that senior-level searches require more than strong materials.
It includes everything from our other packages, with additional, customized support tailored to the realities of competitive, discreet, and often off-market searches.
We work closely with you to refine your positioning, navigate recruiter dynamics, and access the hidden job market where most executive roles are actually filled.
This program is ideal for leaders who want a true partner in their search—someone who understands how decisions are made behind closed doors and helps ensure your value is clear, credible, and compelling at every step.
If you’re navigating a complex transition or targeting roles where precision matters, this is where depth makes the difference.
What’s included?
-
Everything from The Accelerator Advantage
-
Recruiter Activation
-
Hidden Job Market + Thought Leadership Activation
-
Interview Prep/Coaching
Investment:
Executive & CXO: USD $4,900
Delivery Time:
4 to 6-Month Support
Tier 2
The 3-Month
Accelerator Advantage
This is a truly immersive partnership program, where I work with you every step of the way over the next 3 months, helping you clarify your goals, build your executive brand and positioning, and accelerate traction in the market.
Stage 1 – Foundational Work
First, we start with your completion of the prep work (Blueprint for Success + Thought Starter Questions) coupled with 2–3 (45-min) Strategy Sessions to get crystal clear on your career direction, curate your achievements, identify your competitive levers and unique value proposition, and pull forward your leadership capabilities for executive roles.
This is the foundation — without it, everything else is less effective.
Stage 2 – Brand Assets & Portfolio Development
Once we have that clarity, we move to Stage 2, taking everything from Stage 1 and build your resume, LinkedIn, executive (or networking) bio and other brand assets to showcase your story. This ensures your impact is visible and compelling to the market — so decision-makers immediately understand your senior-level value and where you fit into their organization.
Stage 3 – Targeted Go to Market & Market Activation Strategy
Then, we move to Stage 3, which is critical in today's market. Here we refine your ideal target buyers, complete messaging and positioning frameworks, and review the go-to-market strategies that will generate traction fastest. This includes recruiters, hidden job market, direct outreach, thought leadership, and other tactics that put you in front of the key decision-makers and generate the right interview opportunities, faster.
We build a roadmap to execute this strategy, which includes the initial (45-min) GTM Strategy Consult, and 2 additional (45-min) flex strategy calls over 3 months, which can be used for GTM execution or interview prep. This stage ensures you become the candidate of choice and are clearly understood in the market — which is critical for a corporate unicorn profile.
Tier 2 also includes 5 hours of tailoring support. This builds directly on the foundation from Stage 1 and gives you extra leverage in the market.